Undergraduate Programs

Details & Semester Outlines for BBA

SZABIST offers a four year BBA degree program of 144 credit hours. For the BBA program, the students are required to complete 46 courses and a 6-credit Research Project. The courses include 42 compulsory courses and 4 electives from Management, Marketing, Finance, IT or Supply Chain Management. To obtain the BBA degree, the students have to complete 144 credit hours and an internship. The degree needs to be completed within seven years. Those who complete the BBA degree from SZABIST will get an exemption in ACCA papers F1, F2, F3 and F4.

First Year

Fall Semester
Spring Semester

BA 1101 Introduction to Accounting

BA 1102 Microeconomics

BA 1106 Islamiat and Pakistan Studies/Humanities

BA 1105 English Writing Skills

BA 1108 IT in Business

BA 1201 Financial Accounting

BA 1109 Personal Management and Communication

BA 1203 Management Principles

BA 1204 Maths for Business

BA 2307 Sociology

BA 1206 Oral Communication and Presentation Skills

BA 2312 Human Behavior

Second Year

Fall Semester
Spring Semester

BA 1202 Macroeconomics

BA 2311 Business Statistics

BA 1211 Logic and Critical Thinking

BA 2401 Money and Banking

BA 2301 Introduction to Business Finance

BA 2402 Retail Management

BA 2303 Marketing Principles

BA 2406 Business and Electronic Communication

BA 2403 Business Ethics

BA 3504 Organizational Behavior

BA 2408 Cost Accounting

BA 3507 Consumer Behavior

Third Year

Fall Semester
Spring Semester

BA 3501 Financial Markets and Institutions

BA 3601 Financial Management

BA 3508 Media Management

BA 3602 Marketing Management

BA 3605 Statistical Inference

BA 3607 Operations Management

BA 4706 Development Economics

BA 3603 Business Research Methods

BA 4801 Law and Taxation

BA 4804 Human Resource Management

BA xxxx Optional-I (as offered by Campus)

BA xxxx Optional-II (as offered by Campus)

Fourth Year

Fall Semester
Spring Semester

BA 3505 Quantitative Skills

BA 3502 Entrepreneurship

BA 4704 Management Information Systems

BA 3609 Pakistan Economy

BA 4705 Services Marketing

BA 4807 Research Project**

BA 4814 Project Management

BA 4xxx Elective-III

BA 4xxx Elective 1

BA 4xxx Elective IV

BA 4xxx Elective II

All courses may not necessarily be offered every year. Alternate courses may be substituted as and when needed.
Full time academic load is 6 courses. All students are required to register for full load in first semester.


The internship is scheduled for summer at the end of third year. At the end of the 6 week internship, all students are required to submit a comprehensive report giving details of their experience and learning.

Optional Courses (Compulsory courses optional to offer by Campus)

BA 3519 Current Affairs

BA 3506 Foreign Languages

BA 3619 Enterprise Management

BA 3614 Business Analysis and Forecasting*

BA 4707 Marketing Research*

BA 4701 Islamic Banking and Finance*

BA 4842 Graphic Design for Multimedia*

BA 3613 World Economy



* Can be taken as an Elective if not offered by Campus as a compulsory course.


BA 4116 Supply Chain Management

BA 4707 Marketing Research*

BA 4117 Salary and Compensation

BA 4116 Supply Chain Management

BA 4711 Change Management

BA 4217 Experiential Marketing

BA 4712 Industrial Relations and Labor Laws

BA 4721 Advertising

BA 4713 Leadership and Motivation Techniques

BA 4722 Brand Management

BA 4813 Training and Development

BA 4815 Event Management

BA 4815 Event Management

BA 4816 Industrial Marketing

BA 4826 Talent Management

BA 4824 Sales Management

BA 4812 Recruitment and Selection

BA 4842 Graphic Design for Multimedia*

BA 4844 Operations Research

BA 4739 Export Marketing


BA 4125 Emerging Media


BA 4821 Media Planning


BA 4859 Product Innovations and Design

Information Technology

BA 4218 Financial Research

BA 4224 e-Marketing Strategies

BA 4719 Investment Banking

BA 4714 e-Business and e-Commerce Management

BA 4732 Corporate Finance

BA 4745 Information System Audit

BA 4734 International Banking

BA 4822 Media Production

BA 4831 Portfolio and Investment Management

BA 4842 Graphic Design for Multimedia*

BA 4833 Security Analysis

BA 4844 Operations Research

BA 4834 Treasury and Funds Management


BA 4855 Financial Risk Analysis


BA 4752 Financial Reporting and Analysis


BA 4756 Econometrics


BA 4115 Derivatives


BA 4724 Financial Modeling


BA 4701 Islamic Banking and Finance*


BA 36xx Business Analysis and Forecasting*